Saturday, 9 May 2015

Tool - Google Web Designer

Google Web Designer is a professional-quality design tool that empowers creative professionals to develop cutting-edge HTML5 content for free. As an added benefit to ad designers, Google Web Designer is seamlessly integrated with DoubleClick Studio and Mobile Apps Reserve, greatly simplifying the process of building HTML5 creative that can be served through Google platforms.

Last September, Google launched Web Designer, a free tool for Mac, Windows and Linux (Ubuntu) that makes it easy for anybody to build interactive HTML5 sites and ads. Since its launch, Web Designer got a couple of minor updates, but the last release is the first major update in a long time and brings quite a few new features to the software.

Given Google’s propensity for abandoning projects like this, it’s nice to see that the company continues to invest in Web Designer. It’s a surprisingly easy tool to work with and thanks to its integrated code editor, you can always get your hands dirty and fine-tune the result to your liking by manually editing the CSS and JavaScript.